 |
 |
|
|
|
|
We believe that every dollar you spend on marketing is a dollar invested in your brand. And we work hard to ensure that your money is used wisely. In general, we're followers of the "10% Rule" — that you should be spending approximately 10% of your revenues on marketing. (Of course, this varies by industry but it's still a good rule of thumb.)
If you want some general (and we emphasize "general") figures on approximately how much we'd charge for various marketing programs, view the list below:
Identity Creation*
(logo design, tagline and biz cards/letterhead/envelopes)
$2,500 — $5,500
Brand/Identity Materials*
(brochure, sell sheets, starter web site, promotional postcard)
$3,500 — $10,500
Creating a Web Presence*
(10-15 page site, e-commerce, search engine optimization, etc.)
$6,000 — $15,000
HTML e-mail and/or e-newsletters*
$1,500 — $2,500
Print Advertising*
(creation and media placement; 1-3 ads)
$2,000 — $7,000
Direct Mail*
(1-4 postcards)
$2,000 — $7,000
Media Planning*
(traditional and/or online media)
$1,500+
Public Relations*
(offline or online)
$1,500+
*Figure does not include costs such as printing, photography, illustration and/or postage, etc. These charges can be estimated upon request, per the job requirements.
|
|
|
|
|
